ACCELERATING PROFITABILITY & GROWTH IN B2B SOFTWARE ORGANIZATIONS
Predictable Customer-Led Growth
I specialize in providing marketing & revenue guidance for B2B SaaS technology organizations.
My services aim to help organizations increase sales pipeline velocity and marketing efficiencies 2.5x faster compared to current growth, with an estimated return on investment of ~650% on marketing-influenced revenue.
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Developed Performance Advertising & Social Media Growth Practice
Growth Hacking During Early Startup Stage - Now Valued Over $2.5 Billion
B2B Growth Marketing & Advisory
SAATCHI & SAATCHI
Developed Performance Marketing Practice & Digital Marketing Research Platform
Acquired by Catterton
Rebrand & Activation
Marketing Strategy & Positioning
THE DEFENSE WORKS
Go-To-Market Strategy & Positioning
Acquired by Proofpoint
"Denmark Francisco really understands the science of modern growth hacking. His analytical approach and use of tools allows any company to be more data driven. This combination creates a powerful engine to create continuously better outcomes that can take growth and revenue strategies to the next level."
Thomas Miller - CRO Emailage (acquired by RELX for $480 Million in February 2020)
“Denmark Francisco is a highly accomplished digital marketer with deep insight into the nuts and bolts of what it takes to get this highly technical area under control and producing results. His time at KnowBe4 helped us a lot in getting our strategy and tactics defined and executed.”
Stu Sjouwerman - CEO KnowBe4 (acquired by Vista Equity for $4.6 Billion in October 2022)
“Denmark Francisco is a gifted individual. I've enjoyed working with him throughout his time consulting with Jive. He's high-energy and straightforward. Very knowledgeable in every aspect of his trade. His insights have benefited many people across our organization.”
John Pope - CEO Jive Communications (sold to LogMeIn for $357 Million on February 2018)
“Denmark Francisco is the complete digital strategist. He was able to identify new channel opportunities and was able to effectively build, execute and optimize online campaigns. I have been thoroughly impressed and satisfied with his leadership and the results he has driven from these efforts.”
Mitch Wainer III - Co-Founder & Former Chief Marketing Officer (CMO) at DigitalOcean
"Denmark Francisco was a really useful source of knowledge when it came to driving high growth throughout The Defence Works. Working as an advisor to the business, we benefited from Denmark's detailed market knowledge and his ability to identify key areas of focus/growth for us. I look forward to working with Denmark again in the future!"
Eddie Whittingham - Founder of The Defence Works (acquired by Proofpoint on May 2020)
"Denmark Francisco is a thoughtleader among interactive and digital media strategists. His personal and professional immersion in all social media platforms and services, provides a vantage point to the latest innovative companies and startups. His strong interpersonal skills and relationship building makes him an ideal choice to advance recommendations and plans to internal stakeholders and business decision makers and drive rapid change.
I highly recommend hiring Denmark.